We Love It's Guide to…
Start with little in New York, work and open shops, then manage staff and supply chains while caring for your character.
Released 28 Aug 2026
Stock Your First Shop
Drive Your Deliveries
Build Warehouses And Factories
Big Ambitions is a revolutionary role-playing business sim. Go from nothing to the biggest entrepreneur in New York by opening small businesses or slowly building huge corporations any way you like.
Developed by Hovgaard Games · Published by Hovgaard Games
You begin in New York with limited funds, an apartment, and the option to take an entry-level job. From there, you choose how to build a business, starting with a small shop or pursuing another available venture.
Set up businesses by renting spaces, arranging interiors, choosing stock, setting prices, and hiring employees. Early on, you may handle deliveries and shop tasks yourself; as the company grows, you can add warehouses, vehicles, managers, purchasing, and logistics systems.
Expand into multiple businesses, offices, and factories, and manage inventory, schedules, wages, and supply chains. Alongside the business simulation, your character needs food, sleep, and activities to maintain their wellbeing; you can also spend earnings on property and investments.
Players who enjoy the game often praise the step-by-step rise from a small operation to a larger business, especially the shift from personally stocking and running shops to coordinating staff, warehouses, and supply chains. The freedom to choose businesses and plan their growth is another recurring draw. Some reviewers say the experience becomes repetitive as companies automate and expansion offers fewer new goals, while others find large-scale management tedious.
Your bank balance is tiny, but your ambitions are big.
With a little help from your uncle, you get an apartment and your first job. But then it's up to you to achieve success and take over New York City any way you like.
Slowly build multiple small businesses, grow them into huge corporations, or carve your own unique path – the possibilities are limitless in this vast business sandbox. You've never played anything like this!
Go from a small apartment and public transport to luxury suites, fast cars and designer furniture. Put your money into investment funds and real estate. Succeed, fail, rebuild. But remember to take care of yourself, sleep and stay happy on your rise to the top.
Do you have what it takes to build your own empire?
Go from nothing to the most prominent tycoon in New York. Start a business, work smart, make it thrive and enjoy your life. How do you want to be successful? How far can you push it? How long can you make it last?
Start your own gift shop, supermarket, coffee shop, law firm, clothing store, liquor store, florist, and more. You decide what success is - whether it’s a single shop, a chain of fast-food restaurants, a huge corporation, or making millions developing websites.
Take out a loan, rent a building, design the logo, renovate the store, get stock, manage your money, hire staff, and build your infrastructure. Soon, you may have to start importing products from the harbour and distributing them through a network of warehouses.
A bigger business means managers. Hire HR Managers, Logistics Managers, and Purchasing Agents. They all need desks and computers, so you’ll need a fancy headquarters.
Need a delivery truck? Travel to a dealer and buy one. Need food? Go to a supermarket, but make sure you have a refrigerator at home. Big Ambitions is a life sim where your character has to physically interact with the world to survive and succeed.
Enter any building in New York and buy it. Go from a small apartment to a dream penthouse in midtown, a luxurious townhouse in Hell’s Kitchen, or a series of skyscrapers. Fill each with furniture that suits your style and standing. Invest your hard-earned cash in real estate to grow your empire. Take over the city piece by piece.
Spend your wealth however you wish. Buy a big SUV, a speedy sports car, or the new luxurious Mersaidi S500. Maybe risk it all at the casinos or put your money into investment funds and reap the rewards.
As you progress, you always need to ensure you get enough sleep and stay healthy and happy. Enjoy the journey, for as you grow older, you’ll discover that money can’t buy you time... or can it?
Big Ambitions takes what you love about the viral sensation ‘Startup Company’ to even greater heights.
| Platforms | Windows, macOS |
|---|---|
| Achievements | 126 |
| Age ratings |
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| Controller required | No |
| Website | Official website |
