We Love It's Guide to…
Run a cycling team as sports director: set race goals, recruit riders, negotiate sponsors and guide a season of competition.
Released 06 Jun 2024
Build a Cycling Team
Balance Sponsor Demands
Set Season Objectives
Become a sports director, take part in the world's top cycling races and lead your riders to victory. Set race objectives, negotiate contracts, find new sponsors and build your team season after season.
Developed by Cyanide Studio · Published by Nacon
Choose a team and take the role of its sports director, managing its riders through a season of top cycling races. Set challenges for the team and pursue results such as stage wins and success in prestigious races.
Build the team’s finances through sponsor contracts, which can span multiple years and involve several sponsors at once. Each sponsor has different expectations and may set recruitment preferences, so choose partners that fit your plans and work to keep them satisfied.
Race performance affects your riders’ success, while equipment investments offer ways to improve the team. The game also includes the official 2024 Tour de France route, with dirt roads factored into AI behavior.
Several reviewers enjoy the game as a cycling-focused management experience, mentioning its options, approachable controls and the appeal of building a team gradually. Others describe it as a solid update or fun for cycling fans, while some note limited changes from the previous edition. Criticism includes rider injuries and crashes, short routes, static scenery and missing team support cars.
Create and manage every aspect of your cycling team. Sponsorship contracts are key to your annual budget and can make all the difference during the season. Contract length depends on the team and can now last multiple years. You choose which team you want to manage and what challenges you want to set.
Using the new, enhanced system with seasonal and long-term objectives, present your objectives to sponsors at the start of the year and earn their trust over the season's different races. There's now a greater variety of objectives, including stage wins, advertising visibility and winning the most prestigious races.
Race objectives are now more realistic. Small sponsors can now be pleased with advertising opportunities in major races.
Each sponsor is different with varied expectations and unique regional restrictions in terms of recruitment. A Colombian sponsor may ask you to recruit Colombian riders for your team. It's up to you to choose the right sponsor based on the direction you want to take your team in.
Just like in real life as a cycling sports director, you need to find new sponsors to build your cycling team. You can now partner with multiple sponsors. You must meet the expectations of each sponsor or risk making some of them unhappy with your partnership.
Race performance also has a considerable impact on the success of your riders. Invest in high-quality equipment to achieve the incremental gains highly sought after by professional teams. Every little optimization is important and can help you become the world's top team.
| Platforms | Windows |
|---|---|
| Achievements | 66 |
| Age ratings |
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| Controller required | No |
| DRM / EULA |
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| Content notices |
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